Episode 14 - How Punchout Creates "Sticky" Customers with Jeremy Friedman

On this episode, Dave gets to the bottom of the age-old question: what is punchout? Jeremy Friedman from Greenwing Technology helps us understand how punchout can turn your customers into "sticky customers". Tune in, grab a drink, and discover the secrets of punchout.

Episode 13 - Sophisticated Tech for Gas & Welding with David Schaer

David and Dave (confusion, we know) chat about the gas and welding industry, advancements in ERP connectivity, and CU's annual user forum.

Episode 12 - Making eComm Do More Than Sell with John Cain

John Cain and his Kentucky bourbon join Dave to share how an eCommerce website can do so much more than sell. The secret is in the assist. Tune in to find out how.

Episode 11 - 'A New Blend of Sales'

Episode 10: Distributor Marketing Sucks (Part 1) - Branding and Messaging

On this episode, Matt and Dave sit down to discuss why distributor marketing sucks and what to do about it. This is the first episode in a five-part series on distributor marketing best-practices. Today we're talking about how to better communicate your value proposition online, defining target markets, and building buyer personas. If you're investing in better online communication, you won't want to miss this episode.

Episode 9: Exceptional "Generic" Content for Packaged Gas Distributors

Distributor Data Solutions (DDS) is back in the pub! Jenny Christensen and Joel Manchak join us for a special "show and tell" episode to share how they created remarkable product content for generic / commodity products like packaged gas.

Episode 8: Welding and Gas Distributors Fight for Independence with Ken Thompson

This week we had special guest, Ken Thompson, join us in the pub to talk about the evolution of the welding and gas distribution industry. Ken is an absolute legend in this vertical with decades of experience. You won't want to miss his unique insights on consolidation, succession planning, and eCommerce.

Episode 7: Me-Too Digital Transformation with Ateesh Vankayala

Today we're joined in the pub with Ateesh Vankayala, Head of Digital Marketing, eCommerce, and Product Information at Bunzl Distribution and formerly Grainger. We have a spirited conversation about what digital transformation is, what it is not, and how to get started the right way.

Episode 6: Fuel for the Ferrari with Steve Bilton

This week we're joined in the pub with our good friend, business partner, and director of FusionPlus, Steve Bilton (Billo). We sat down around a glass of Vodka and Red Bull to talk about the fuel for the Ferrari, AKA product content that sells.

Episode 5: Turning Analytics Into Action with Nelson Valderrama

In this episode, Nelson Valderrama from Intuilize joins Matt and Dave in the Pub to discuss distributor analytics. But analytics without action is boring and pointless! We discuss how to use analytics to increase your sales and improve your profit margin.

Episode 4: Death by a Thousand Cuts with David Gordon

On this episode, we sit down in the pub with David Gordon from Channel Marketing Group and Electrical Trends to discuss the slow erosion of small distributor customers to self-servicing eCommerce competitors.

Episode 3: You Need a (Dream) Team

On this episode, Matt and Dave sit down to discuss the leadership, staff, and project ownership needed to build, launch, and grow a B2B eCommerce website.

Episode 2: Digital Transformation with Patrick "Paddy" Donnelly

This week, we're joined by Paddy Donnelly, CEO of ES Tech Group, to learn about his start in the office products industry and what we can learn from that vertical as it relates to other distributors shifting to online sales.

Episode 1: Distributor Data Solutions

We're joined in the virtual pub by Matt Christensen from Distributor Data Solutions (DDS) to discuss all things related to manufacturer product content for B2B eCommerce websites.